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Branding and logo creation
There's a special place in my heart for logo design. Logos are powerful – and with so many years scribbling deep in a sketchbook, and then vectoring for dear life on Adobe Illustrator artboards, I can honestly say that logo design is the most useful service I can provide. Here are some of my recent projects and some that I created decades ago that have weathered the vicissitudes of fashion. Part of the Zing Tours Branding Proposed Peacock Cafe Logo Peacock Cafe "The Little Pe
James Wafer
Oct 9


Branding, Design: Key One Developments
My long-standing client, Keibra, launched a new branding project to create a logo for his team's new service, Key One Developments. The team consists of software developers. This logo will be used by the team to develop their own branding materials, including a website. A crucial part of the project involved working closely with the team, which mainly comprises young members from an apprenticeship support program, to delve into the different aspects of logo design.
James Wafer
Oct 8


Branding, Signage, Logo Design: The Little Peacock, South Liverpool
This was an interesting brief and an exercise in helping write the brief with the client. A new and exciting space was opening locally, and they would be catering to parents and their toddlers during the day, with a view to later develop the kitchen into a take-away and cool performance venue.
James Wafer
Mar 3


Social media, film, branding: The Weave Snishoo album
Working with the band I was able to utilise the talents of bandleader Martin Smth and write a script based on a car salesman character called; Tex Smith! The concept was to sell the sophisicated jazz music with all the care and attention of hocking a dodgy automobile. We shot on location near the venue, St Michaels in the Hamlet in Liverpool, using both the beautiful church frontage and a nearby carpark to mock-up the car lot. The reel was a great success with Tex Smith play
James Wafer
Jan 13


Branding, Photography, Wix website: NBIL
New Beginnings Improving Lives is a CIC that works with people across the Liverpool region, providing help, support, and pro-mental health positive classes. As well as working with them on most aspects of their branding, I created this Wix website design and build. The initial branding was delivered in a day so I decided to refine it later on to this. The website included the sub-branding of their boxing programme "Box Well," where I utilized the double meaning of the word 'w
James Wafer
Nov 12, 2025


Logo and brand identity design
Logo and Brand identity design projects by James Wafer of Bluewhistle Design
James Wafer
Sep 2, 2025


Scientific progress...
I'd like to show you a project I've just completed. I present to you (insert trumpet fanfare synths here) - www.geminibioscience.com ...
James Wafer
Aug 15, 2022
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