Branding, Design: Key One Developments
My long-standing client, Keibra, launched a new branding project to create a logo for his team's new service, Key One Developments. The team consists of software developers. This logo will be used by the team to develop their own branding materials, including a website. A crucial part of the project involved working closely with the team, which mainly comprises young members from an apprenticeship support program, to delve into the different aspects of logo design.



Part of the development process was exploring color options and seeing the designs in real-world situations.



Before the hare, I tried a rabbit... One is mystical and rare, one is more ubiquitous, and the other proliferates in abundance.

And before created the hare, many other options were explored.





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