DESIGN AND MARKETING

I do love Pentax cameras but I have jumped ship to also a more a brand with technologically more advanced system. Some time back I designed this poster to express my appreciation, not only for their history and craftsmanship but for the years of experince and joy I've had using them. I got some fine shots and continue to use my Pentax KP from 2017. My poster was then adapted to be sold as a charity fund-raising t-shirt for one of the greatest Facebook groups that has ever ex

New Beginnings Improving Lives is a CIC that works with people across the Liverpool region, providing help, support, and pro-mental health positive classes. As well as working with them on most aspects of their branding, I created this Wix website design and build. The initial branding was delivered in a day so I decided to refine it later on to this. The website included the sub-branding of their boxing programme "Box Well," where I utilized the double meaning of the word 'w

The Brief: This packaging commission was for a cosmetics company and one of their product lines: "Fusion". The brief was simple: a packaging design to present a selection of skincare products for the Christmas gift season. The approach: The Fusion logo gave me a lead here. It's a font that reminds me of great poster artists like A. M. Cassandre: a master working in the period either side of the Second World War. He designed the original Yves Saint Laurent logo, and his work e

Another IHEEM Event exhibition design completed for the team at MJ Quinn. How did we get from A to B, the A being their existing marketing materials to B, this completed and constructed design? Some time back, the team at MJ Quinn Energy had commissioned a piece of illustration to represent their commitment to green energy. With this being established and well-used, this would enable me to take a fresh direction but keep the stronger elements. So, using the 2D style of the il

A map takes you places. Graphic Design leaflet for MJ Quin n Another IHEEM exhibition design completed for the team at MJ Quinn. Presented here is the design for an A6 fold, map-style handout. The decision to create a piece of print that is interactive (in a real-world sense) was intended to add a sense of drama to the interactions between the client and potential buyers. A map takes you places, and this map shows some of the scope that this company covers. As well as helping

Around 2010, I was commissioned by singer-songwriter Lizzie Nunnery to design her CD album cover. A "CD Cover" – what glorious days these...

Logo and Brand identity design projects by James Wafer of Bluewhistle Design

I was approached by James to help brand his tour company, Zing Tours. Firstly, what an interesting commission. Zing organizes and implements tours across the UK but also in our hometown of Liverpool. I sometimes find that a company can approach me for branding work and sometimes bring with them a lackluster company name or a shyness to make an exciting brand. Well, "Zing" didn't bring that particular challenge to me and instead brought a name that is snappy and reminiscent of

The brief: This packaging commission was for a major frozen foods company and one of their sub-brands "Harry's Country Kitchen". The...

Lizzie Nunnery, Hungry Ep cover photography and art direction The idea Was it really always 2008? Well, yes! Working with Lizzie Nunnery...

The brief: This packaging commission was undertaken while at a long-time freelance gig at a Chester agency. The brief was completely open...

"We're not a carbon copy": a headline I developed to communicate the company ethos. I worked on this start-up project with an open brief;...

Quantum is a printer that will attempt to print on anything, as long as it can get on the flatbed! Glass, wood, plastic, fabric, and...

Sometimes you just have to get stuck in. Working with the team at Iceland Foods was great fun; these 'door-drops' were the graphic design...

I was commissioned by the team to create a set of brand tools for their company that represents NHS GPs across the country. I produced a...

This branding and brochure commission was undertaken as part of my role as art director at a small agency. It was an exercise in simplicity, with the concept leading the way and the copywriting driving the point home. Cobhams Accountants had an existing logo design, and it was decided that a subtle rebrand was the most effective way to maintain client confidence and recognition. The concept: flock marketing Counting sheep is a great way to get a good night's sleep, and counti

Bluewhistle Design Poster: Cartographers Project Overview This was a fascinating commission for a small theatre group named The Alligator...

The Brand Dependability, courageousness, and tenacity are encapsulated in my strapline: Your heroes for a holistic, caring legal service and "The Liverpool legal firm with the global outlook". The Mascots The Brand Mascots are a vibrant trio, each with unique flair enhancing the brand's identity. Leading the group is 'Sir Vic,' known for his adventurous spirit and charm, embodying courage, innovation, and excellence. His striking appearance symbolizes trust and reliability.

I've been serving as a brand consultant for Emma Colvin Dentistry for almost ten years. The practice was previously known as Bellsquarry...

A commission by client Keibra to create a new brand for their apprenticeship management software tools. I've previously worked with...

The owner of Eurocarmats, reached out to me to design a logo for his company, "Click-carmats." However, it soon became evident that I...

Working with talented actor-performer Jen Hardy was one of those jobs where everything made sense from start to finish. Her act, "Wet...

Bluewhistle Design Poster; 100 Seel St. by Lizzie Nunnery, Jeff Young and Joe Ward Munrow Project Overview This was a fascinating...

Creating the Cooling Concept I was commissioned by QE Solutions, which is part of MJ Quinn, to design an exhibition stand and marketing materials for an event to be held in London. QE creates technological systems that cool data centers, thus ensuring safety for massive datasets. I equated this valuable data to the life of an astronaut—the human being inside the suit cannot become too hot or too cold within the suit, and thus the need for a state-of-the-art technological marv

Middlewood Logo Design Illustration - hand drawn and completed in Adobe illustrator Illustration - hand drawn and completed in Adobe...

Logo and strapline creation: "Shining a light on the journey ahead". Logo and strapline creation: "Shining a light on the journey...

This branding and brochure commission was undertaken as part of my role as art director at a small agency. It was a concept that utilised...