top of page

branding


Social media, branding: The Weave Snishoo album Instagram
I create the branding style for this series of Instagram carousels...
James Wafer
Jan 13


Social media, film, branding: The Weave Snishoo album
Working with the band I was able to utilise the talents of bandleader Martin Smth and write a script based on a car salesman character called; Tex Smith! The concept was to sell the sophisicated jazz music with all the care and attention of hocking a dodgy automobile. We shot on location near the venue, St Michaels in the Hamlet in Liverpool, using both the beautiful church frontage and a nearby carpark to mock-up the car lot. The reel was a great success with Tex Smith play
James Wafer
Jan 13


Photography: Ije McDougall TEDx Speaker Orates
Photography by James Wafer of Bluewhistle: Ije McDougall, TEDx speaker
James Wafer
Nov 12, 2025


Branding, Photography, Wix website: NBIL
New Beginnings Improving Lives is a CIC that works with people across the Liverpool region, providing help, support, and pro-mental health positive classes. As well as working with them on most aspects of their branding, I created this Wix website design and build. The initial branding was delivered in a day so I decided to refine it later on to this. The website included the sub-branding of their boxing programme "Box Well," where I utilized the double meaning of the word 'w
James Wafer
Nov 12, 2025


Photography: Ije McDougall, TEDx speaker
Photography by James Wafer of Bluewhistle: Ije McDougall, TEDx speaker
James Wafer
Nov 7, 2025


Logo and brand identity design
Logo and Brand identity design projects by James Wafer of Bluewhistle Design
James Wafer
Sep 2, 2025


Branding, Design: Logo design Zing Tours
I was approached by James to help brand his tour company, Zing Tours. Firstly, what an interesting commission. Zing organizes and implements tours across the UK but also in our hometown of Liverpool. I sometimes find that a company can approach me for branding work and sometimes bring with them a lackluster company name or a shyness to make an exciting brand. Well, "Zing" didn't bring that particular challenge to me and instead brought a name that is snappy and reminiscent of
James Wafer
Jul 10, 2025


Wix Web Design, Branding and Copywriting: Carbon offsetting
"We're not a carbon copy": a headline I developed to communicate the company ethos. I worked on this start-up project with an open brief;...
James Wafer
Jun 12, 2025


Branding, Design, Illustration, Concept and copywriting: Quantum Printing
Quantum is a printer that will attempt to print on anything, as long as it can get on the flatbed! Glass, wood, plastic, fabric, and...
James Wafer
Jun 10, 2025


Branding, Design: Cheshire LMC
I was commissioned by the team to create a set of brand tools for their company that represents NHS GPs across the country. I produced a...
James Wafer
Jun 10, 2025


Branding, Design, Illustration, Copywriting: Cobhams Accountants. Branding design by Bluewhistle
This branding and brochure commission was undertaken as part of my role as art director at a small agency. It was an exercise in simplicity, with the concept leading the way and the copywriting driving the point home. Cobhams Accountants had an existing logo design, and it was decided that a subtle rebrand was the most effective way to maintain client confidence and recognition. The concept: flock marketing Counting sheep is a great way to get a good night's sleep, and counti
James Wafer
Jun 9, 2025


Poster design: Theatrical Posters, Cartographers, The Alligator Club
Bluewhistle Design Poster: Cartographers Project Overview This was a fascinating commission for a small theatre group named The Alligator...
James Wafer
Jun 9, 2025


Branding: Victor Welsh Legal
The Brand Dependability, courageousness, and tenacity are encapsulated in my strapline: Your heroes for a holistic, caring legal service and "The Liverpool legal firm with the global outlook". The Mascots The Brand Mascots are a vibrant trio, each with unique flair enhancing the brand's identity. Leading the group is 'Sir Vic,' known for his adventurous spirit and charm, embodying courage, innovation, and excellence. His striking appearance symbolizes trust and reliability.
James Wafer
Jun 6, 2025


Branding: Emma Colvin Dentistry
I've been serving as a brand consultant for Emma Colvin Dentistry for almost ten years. The practice was previously known as Bellsquarry...
James Wafer
Jun 5, 2025


Branding, Design, Animation: Cool AMS
A commission by client Keibra to create a new brand for their apprenticeship management software tools. I've previously worked with...
James Wafer
Jun 4, 2025


Branding, Design, Animation, Film making: Click-carmats
The owner of Eurocarmats, reached out to me to design a logo for his company, "Click-carmats." However, it soon became evident that I...
James Wafer
May 27, 2025


Branding, Photography, Design: Wet Skeleton
Working with talented actor-performer Jen Hardy was one of those jobs where everything made sense from start to finish. Her act, "Wet...
James Wafer
May 24, 2025


Poster design: Theatrical Posters, The Alligator Club
Bluewhistle Design Poster; 100 Seel St. by Lizzie Nunnery, Jeff Young and Joe Ward Munrow Project Overview This was a fascinating...
James Wafer
May 22, 2025


Exhibition design and branding: QE Solutions Spaceman concept
Creating the Cooling Concept I was commissioned by QE Solutions, which is part of MJ Quinn, to design an exhibition stand and marketing materials for an event to be held in London. QE creates technological systems that cool data centers, thus ensuring safety for massive datasets. I equated this valuable data to the life of an astronaut—the human being inside the suit cannot become too hot or too cold within the suit, and thus the need for a state-of-the-art technological marv
James Wafer
May 21, 2025


Branding: Middlewood Primary Care
Middlewood Logo Design Illustration - hand drawn and completed in Adobe illustrator Illustration - hand drawn and completed in Adobe...
James Wafer
May 21, 2025
bottom of page