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Design: The Weave album cover
Simplicity, listening, and collaborating with the client are such important things to bear in mind. Martin Smith, The Weave's band leader, often has a very personal plan in mind, and here was no exception. Utilising Mrs. Smith's artwork (Martin's mum), I built a design that was classic, structured, and light. This feel was in contrast to the strangeness and free-mindedness of not only the artwork but also the sounds on the vinyl. Another beautiful album full of wit, whimsy, r
James Wafer
3 days ago


Design: MSP Exhibition design
Exhibition design is an exercise in selling and educating. The Pig and Poultry Show was a great opportunity for Multi Source Power to expand into the farming market
James Wafer
4 days ago


Design, packaging: Iceland Italiano Ice cream
Sometimes, whilst looking for something else, you find an old piece of work, and on this occasion, I found something rather cold and Italian. I'm slowly building my portfolio here, and there are a few pieces from my time freelancing at Iceland Foods that I think hold up. Though I'll maintain that my original designs were better, this is what was passed through and was sold for many years.
James Wafer
Oct 20


An Exhibition: MJ Quinn designed and delivered
October came and the IHEEM exhibit for suppliers to the NHS was another opportunity for the team at MJ Quinn to present their services to the men and women who run our hallowed health service. Once again I handled exhibition graphics and handouts design.
James Wafer
Oct 15


Design: Qe Solutions / Envicool Exhibition
For the team at MJ Quinn, I produced another exhibition stand and handout leaflet for the QE Solutions data cooling brand. I utilized the core concept I created a few years back of the astronaut and his high-tech suit that represents the cooling technology of the product. The emphasis is on the value of storing information safely - the data is precious, like the life of the astronaut. The show was a great success by all accounts, and my stand design was called by Stephen Port
James Wafer
May 15


Branding, Signage, Logo Design: The Little Peacock, South Liverpool
This was an interesting brief and an exercise in helping write the brief with the client. A new and exciting space was opening locally, and they would be catering to parents and their toddlers during the day, with a view to later develop the kitchen into a take-away and cool performance venue.
James Wafer
Mar 3


Design, Photography: Black Hound Howling Album cover
Design and photography by Bluewhistle. Presented here my work with Lizzie Nunnery and Vidar Norheim on their stirring and poetic album "Black Hound Howling".
James Wafer
Feb 20


Branding, Photography, Wix website: NBIL
New Beginnings Improving Lives is a CIC that works with people across the Liverpool region, providing help, support, and pro-mental health positive classes. As well as working with them on most aspects of their branding, I created this Wix website design and build. The initial branding was delivered in a day so I decided to refine it later on to this. The website included the sub-branding of their boxing programme "Box Well," where I utilized the double meaning of the word 'w
James Wafer
Nov 12, 2025


Design: Fusion Christmas Gift packaging
The Brief: This packaging commission was for a cosmetics company and one of their product lines: "Fusion". The brief was simple: a packaging design to present a selection of skincare products for the Christmas gift season. The approach: The Fusion logo gave me a lead here. It's a font that reminds me of great poster artists like A. M. Cassandre: a master working in the period either side of the Second World War. He designed the original Yves Saint Laurent logo, and his work e
James Wafer
Nov 11, 2025
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